Chinese characters are used in packaging and poster design In computer graphic design, packaging and posters are relatively common application scenarios. Chinese characters can be found in the packaging of many products, and Chinese characters have become an indispensable part of packaging design. Chinese characters can directly reflect things, and convey the characteristics of products through visual means. Through the application of text on packaging, the designer integrates Chinese characters into the design theme to create colorful graphics, which can not only better attract consumers, but also better realize the concept and value of the design.
In poster design, the application of Chinese characters can make the whole poster work more moving and richer in content. In the process of poster design, the use of graphics and text expressions is very important, and it is also an important indicator to measure the design scheme. The Chinese characters themselves present a unique style. Adding Chinese characters convert raster to vector to the poster gives people a general visual enjoyment. It is also important to satisfy the original intention of the designer. Its inherent attributes have determined the visual language. Some forms and different contents of Chinese characters, together with the external modeling structure design of Chinese characters, this combination is a unique way of expression in visual language.
2.3 The development of the application of Chinese characters Chinese characters themselves contain a profound cultural and historical background, which is also the promotion of China's long historical and cultural traditions. The development of Chinese characters itself is a process of continuous progress, which not only absorbs the advantages of other civilizations, but also maintains the essence of its own traditional culture. Chinese characters themselves are gradually attracting attention from foreign societies and academics, and they also represent the development of our country's history and culture in the world.